Toni Rivard is an upscale bakery concept developed by its namesake Toni Rivard, the owner of Crème de la Cookie, a premium bakery with locations in Highland Park and Preston Hollow. It will feature the bakery's most popular products, including Cakeballs, French Macarons, Whoopie Pies, Screamin' O's, and the OMG Cookie, which was featured as one of the ten best cookies in the U.S. by Forbes Traveler Magazine. The products will be made fresh at the bakeries and use only premium ingredients, the formula that made Crème de la Cookie so successful. The Toni Rivard store is located just outside of Neiman Marcus at the NorthPark Mall in Dallas.